Get on target
The amazing Penny!
This Augmented Reality application was inspired by the program offered to DESJARDINS INSURANCE￼, life, health, retirement, plan participants. Your way, plain and simple® encourages participants to take an active role in saving for their retirement. Introducing, Penny – a wise little six-year old, whose mother has made sure she has a good understanding of the value of saving for the future. Penny takes what can be a complicated subject -- and explains it your way, plain and simple.
How it works
Simply download an application called your way Desjardins. It works on iPhones, iPads and Androids. Then, using the app, hold your device over the target image, and watch it come to life! Choose between a number of different education videos. And hang on to your Penny dollar. We’ll be adding more education videos in the future.