UB Horns Up | Merchlar

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A new way to connect with fans on the go. 

About the App

The University at Buffalo wants an innovative way to promote their football camps, so we developed a mobile app for their audience, such as high school students and fans, to watch their latest video releases simply by scanning a designated promotional poster. While all the app content is shareable, we figured app users would need an extra incentive to spread the UofB name on social media. This is where the Horns-branded photo booth comes in, allowing people to entertain themselves by dressing up virtual Horns football gear and share their “gear’d up” look with friends.

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